They're a crucial element of user experience and SEO positioning-in fact, some companies spend months and thousands of dollars just picking out the right domain to use. Once you have exceptional content, you need to find ways to get that content out there and seen. That's where social media comes …

One thing's for sure though, Google is getting smarter. It's now much harder to take shortcuts or to pull the wool over its eyes and cheat your way to the top - you have to earn your place. Linking root domains are the number of unique root domains containing at least …

It's one of the great things about the field. Some companies focus on consumer promotions, trade promotions, or both. Have you tried listing your organisation in a Free UK Business Directory - (I've heard it ticks a lot of marketing boxes)? Google New Processes use the same algorithm for its national …

Principally, technical SEO is concerned with how a website works, and how search engines are able to crawl and index our pages. Think of technical SEO as the foundations of your site - without it, whatever beautiful building you create won't be as sturdy as you'd like. Have you ever seen …